Student Learning Outcomes
(Based on Department Goal 1: Offer a marketable and professionally credible program.)
- Students will display critical thinking skills, conveying complex ideas related to current issues and ethical expectations of mass media and related disciplines.
- Students will write with clarity and organization utilizing the proper format, writing mechanics and audience focus, in a manner that is professionally competitive for an entry-level position in the discipline.
- Students will demonstrate technological expertise related to the specific concentration area that is professionally competitive for an entry-level position in their discipline.
- Students will demonstrate command of subject, organization of thoughts, and skill at interpersonal communication in front of an audience.
Outcomes Assessment Activities
Student success is measured through a variety of methods that include classroom writing samples, portfolios of student work, professional internship evaluations, exit interviews, student employment upon graduation, and alumni feedback.
Each graduating senior creates an academic portfolio of all salient work or projects completed while in the department. Department faculty review and evaluate a selection of portfolios to assess student learning.
The Media Communication Department requires that the academic portfolio demonstrate a pattern of sustained academic growth and development of the major and minor, appropriate to the student's concentration area.
The academic portfolio should reflect the quality and level of intellectual and scholarly work undertaken by the student while in the department, relative to the qualitative, quantitative, ethical, legal and aesthetic dimensions of the field. The appropriateness of the content is dictated by the student's concentration area and is prescribed by the individual's advisor.
Specific Program Requirements
- Majors are required to complete a 50 credit curriculum which includes:
- 18 credit Core
- 12 credit concentration area
- 9 credits of Applied coursework
- 11 credits of ARC coursework
- Successful Media Communication majors will demonstrate sufficient knowledge, comprehension and analytical skills by the ability to evaluate specific communication events in the proper context of their concentration area.
- Students majoring in Media Communication must achieve a C grade or better in all MC courses, both required and elective, to be eligible for graduation. Students who earn below a C in MC courses will be required to repeat them to achieve the 2.0 requirement for graduation in the major.
- Each faculty member will keep, in the department’s central file, a set of course outlines or syllabi that list the objectives and skills achieved during the term. This central pool of materials describes the detailed expectations and accountability elements for the MC major on a course-by-course basis.
- Consistent with general CSU Pueblo policy, no student enrolled in MC courses may accumulate unexcused absences, or arrive late for scheduled classes without faculty consultation.
- The Media Communication department believes that grades are valid quantitative indicators of student performance. Students’ GPAs in the major or minor will be used by concentration area advisors for both formative and summary evaluations of majors and minors.
- While it is necessary for Media Communication majors and minors to meet the minimum GPA standards set by the department and the University, it is expected that graduates will exceed these standards.
- MC 101 MEDIA AND SOCIETY (3.0 c.h.), does not fulfill a social science general education requirement for Media Communication majors.
|MC 317||ADVERTISING STRATEGIES||3.0|
|MC 321||CRISIS COMMUNICATION||3.0|
|MC 422||PUBLIC RELATIONS STRATEGIES||3.0|
|MC 430||STRATEGIC COMMUNICATION CAMPAIGNS||3.0|
|Select 9 credits||9|
MC Applied Electives
|MC 211||DIGITAL PUBLISHING||3|
|MC 222||BROADCAST NEWS WRITING||3.0|
|MC 232||WEBSITE DESIGN||3.0|
|MC 233||SCRIPT WRITING||3.0|
|MC 350||ADVANCED MEDIA LAB||3|
|MC 432||VIDEO DOCUMENTARY||3.0|
|MC 490||SPECIAL PROJECTS (credits vary)||1-3|
|MC 494||FIELD EXPERIENCE (credits vary)||3-9|
|MUS 110||MUSIC AND AUDIO PRODUCTION I||2|
|ART 274||DIGITAL ART I||3|
|ART 276||PHOTOGRAPHY: CREATIVE LIGHTING||3|
|ART 374||DIGITAL ARTS: TIME BASED MEDIA||3|
|ENG 305||TECHNICAL AND SCIENTIFIC REPORT WRITING||3|
Note: Prerequisites may exist with some courses and Media Lab is required of all majors.
The thrust of the Media Communication Department is pragmatic; therefore, all majors must enroll in a 3 credit lab. Faculty have discretion in curriculum, programming and enrollment of all media labs.
- TODAY online newspaper and print magazine (print and online editorial, photography, audio/video, advertising)
- KTSC-FM on-campus radio station (studio and field broadcasts, podcasting, sports broadcasting, programming, social media, promotions)
- RMPM media production
Students may earn a maximum of 9 credits in media labs.
Students desiring internships must have a 3.0 grade point average in their Media Communication courses. Internships are not required, are most often reserved for majors, and are at the discretion of the faculty advisor. Students may earn a maximum of 9 hours of internship credit.
School of Creativity + Practice
The School of Creativity + Practice at Colorado State University Pueblo exists to enrich the lives of our students and the community through exposure to creative industries across multiple disciplines in an environment of integrated studies.
World class training in specialized areas of study empowers our students to move beyond the classroom and studio toward professional exhibitions, performances and presentations. Developing students into a community of highly skilled creative professionals is our mission, our vision and our passion.
ART, RESEARCH, and CREATIVITY (ARC) courses are immersive, team taught, integrated and trans-formative learning experiences that target elements in multiple areas of study. The School of Creativity + Practice, has designed these courses to establish a foundation from which to grow. Students will be exposed to a variety of concepts, ideas and frameworks that are fundamental to careers in creative industries.
ARC 110 introduces all SoCaP students to the concepts of Integrated Studies. It has been designed to build literacy across disciplines using sound principles; developing students toward a meaningful and significant discovery of their own creative voice.
School of Creativity and Practice: The Agency is an organization of faculty mentored students from multiple disciplines engaged in creative industry practice working directly with the community, non-profits, small business and civic groups.
All Media Communication majors are required to complete an 11 credit hour integrated studies set of curriculum.
Art, Research and Creativity (ARC)
|ARC 110||INTEGRATED STUDIES||3|
|ARC 174||FUNDAMENTALS OF DIGITAL MEDIA||3|
|ARC 210||DESIGN FRAMEWORKS||3|
|ARC 310||CRITICAL FUNDAMENTAL SKILLS REVIEW||1|
|ARC 410||SENIOR CAPSTONE PRESENTATION||1|
Specific Core Requirements
|MC 101||MEDIA AND SOCIETY||3.0|
|MC 215||MEDIA WRITING & STORYTELLING||3.0|
|MC 245||PRINCIPLES OF AUDIO & VIDEO PRODUCTION||3.0|
|MC 338||MEDIA & DIVERSE CULTURES||3.0|
|MC 411||MEDIA LAW AND ETHICS||3.0|
Disclaimer: The Planning Sheet is designed as a guide for student's planning their course selections. The information on this page provides only a suggested schedule. Actual course selections should be made with the advice and consent of an academic advisor. While accurately portraying the information contained in the college catalog, this form is not considered a legal substitute for that document. Students should become familiar with the catalog in effect at the time in which they entered the institution.
Note: In addition to requirements for the major and general education, students must complete either:
- Any minor degree program listed in the catalog other than their major; or
- 18 credit hours outside of the major.
Students may not use the same credits to satisfy requirements for both major and minor degrees, or use credits taken to satisfy general education requirements.
*Meets the major requirement; therefore cannot be counted towards general education requirements.
|MC 101||Media and Society (GT-SS3)||3|
|ARC 110||Integrated Studies||3|
|ARC 174||Fundamentals of Digital Media||3|
|ENG 101||Rhetoric & Writing I (GT-CO1)||3|
|WL 100||Intro to Comparative Linguistics (Needs WL 100 & ANTH 106 for BA requirement or 2 semesters of a Foreign Language.)||3|
|MC 215||Media Writing & Storytelling||3|
|ANTH 106||Language, Thought and Culture||3|
|ENG 102||Rhetoric & Writing II (GT-CO2)||3|
|MATH 109||Mathematical Explorations (GT-MA1)||3|
|EPER 162||Personal Health||3|
|EPER 162L||Personal Health Lab||1|
|MC 245||Principles of Audio & Video Production||3|
|ART 100||Visual Dynamics (GT-AH1)||3|
|MUS 118||Music Appreciation (GT-AH1)||3|
|HIST 136||The Southwest United States (GT-HI1)||3|
|PHYS 110||Astronomy (GT-SC2)||3|
|PHYS 110L||Astronomy Lab (GT-SC1)||1|
|PSYC 100||General Psychology (GT-SS3)||3|
|SOC 101||Introduction to Sociology (GT-SS3)||3|
|MC 211||Digital Publishing||3|
|MC 232||Website Design||3|
|MC 321||Crisis Communication||3|
|MC 317||Advertising Strategies||3|
|MC 430||Strategic Communications Campaigns||3|
|ART 274||Digital Art I||3|
|COMR 103||Speaking and Listening||3|
|MKTG 340||Principles of Marketing||3|
|MC 338||Media & Diverse Cultures||3|
|MC 411||Media Law and Ethics||3|
|MC 422||Public Relations Strategies||3|
|ARC 310||Critical Fundamental Skills Review||1|
|COMR 204||Introduction to Rhetoric||3|
|ENG 376||User Experience Design||3|
|MC 350||Advanced Media Lab (Variable. Majors required to complete 3 credit hours of MC 350 Advanced Media Lab.)||2|
|ARC 410||Senior Capstone Presentation||1|
|ENG 377||Usability and User Experience||3|
|MKTG 342||Promotional Strategy||3|
|MKTG 348||Consumer Behavior||3|
|MC 494||Field Experience||3|
|COMR 350||Communicating in Professions||3|
|MKTG 410||Social Media and E-Marketing||3|